by David Giersdorf | Feb 15, 2021 | Articles
Playing the Long Game to Win by David Giersdorf Editorial Note: This article is an excerpt from David Giersdorf’s Hard Ships: Navigating Your Career, Industry, and Life through the Fog of Disruption, available from Amazon, Barnes & Noble, and other online...
by David Giersdorf | Feb 10, 2021 | Articles
With today’s ready access to Big Data, AI, Online Hyper-Targeting, and Fragmentation/Specialization of Media Channels, it would seem that a Marketer’s job has become less complicated. But is that the case? And what is the lost-opportunity associated with...
by David Giersdorf | Jan 31, 2021 | Articles
Sharing this thought today from my upcoming book – Hard Ships: Navigating Your Company, Career and Life through the Fog of Disruption. THE FUTURE ISINFORMED BY THEPAST BUT NOTCONSTRAINED BY IT. VIEW MORE ARTICLES The “Snap Of The Tail” of Disruption...
by David Giersdorf | Jan 27, 2021 | Articles
Four-Step Framework to Help Plan Post-Disruption by David Giersdorf Editorial Note: This article is an excerpt from David Giersdorf’s Hard Ships: Navigating Your Career, Industry, and Life through the Fog of Disruption, available from Amazon, Barnes & Noble, and...
by David Giersdorf | Jan 22, 2021 | Articles
Sharing this thought today from my upcoming book – Hard Ships: Navigating Your Company, Career and Life through the Fog of Disruption. GRAVITY HOLDS YOU BACKOR PULLS YOU BEYOND. IT’S ALL ABOUT WHAT AND WHO YOU ALIGN YOURSELF WITH AND WHAT AND WHO ATTACHES...